California Equestrian Park & Event Center
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Economic Impact

A study published in 2014 by the Department of Economics at Sonoma State University (Economic Impact of the Equine Industry on Sonoma County) demonstrated the significant impact of horse industry to the Sonoma County economy (see chart).

CEPEC will significantly expand the economic impact of the horse industry in Sonoma County by providing an estimated annual revenue stream of $250 million when fully operational. (Economic Impact of CEPEC on Sonoma County)The Sonoma County horse industry is a critical component of the County’s economics; its revenue exceeds that of the grape industry. The CEPEC project is projected to generate an additional revenue of $250 million annually for Sonoma County as well as 75 full time and 250 part time jobs.

Horse sports are growing across the United States, as are the number of first class competitive venues (see U.S. Horse Industry Statistics). Many states and regions understand the significant economic impact equestrian centers can have on their communities. More than half of the states in the U.S. already have horse parks or large equestrian centers.

Kentucky Horse Park
Annual tax revenue:
$251 million
Palm Beach
International Equestrian Center
Annual revenue:
$50-80 million
Carolina Horse Park
Annual estimated revenue:
$13 million

We invite you to show your support for CEPEC in Sonoma Valley by adding your name to the on-line petition or by making a tax deductible donation to CEPEC (a 501(3)c organization):

For more information contact: or (707) 541-6091
Sporting events have a large, positive economic impact on a community. A horse show or equine event attracts non-residents who spend money on lodging, food, retail goods, entertainment, site seeing, and other recreational activities. Show participants spend money on entry fees, hotels, food, apparel, and goods and services (including, stabling, feed and bedding, tack and supplies, farrier and veterinary services). These expenditures will provide revenue for CEPEC and Sonoma County's businesses.

Revenue Sources
Lodging Food Apparel Entertainment Site seeing
Stabling Feed & bedding Tack & Supplies Farrier services Veterinary services

Internationally, horses are big business:
  • In Australia, the equine industry contributes approximately twice as much to the GDP as other sports in Australia combined. The horse industry contribution to Australian GDP is over $6.3 billion.
  • In 2010, China initiated development of a 823 acre Horse City in Tianjin. Its plans include the training of 8,000 equestrian professionals, breeding 1,000 stallions, manufacturer of horse feeds, horse auctions, international and domestic horse races, promoting and imparting equine culture and knowledge to youths, providing tourism services, and protecting equine well being and interests. It will include an equestrian college, equine hospital, quarantine center, luxury hotels, clubhouse, commercial offices, and residential facilities. It is estimated that the project will pay hundreds of millions of taxes and profits to the State within five years, provide employment for 10,000, and develop a horse industry economy that will establish a production franchise standard across China. Tianjin Horse City has filed its application to the Chinese Equestrian Association for the establishment of a national equestrian sports and horsing racing training base.
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Web site designed by Wanda Smith and last modified on: 5/16/20.